The short-term rental (STR) industry isn’t just surviving—it’s thriving. As we step into 2025, a perfect storm of high traveler demand, AI-driven pricing strategies, and evolving regulatory landscapes is setting the stage for one of the most lucrative years yet for property owners.
While some predicted the post-pandemic travel boom would fizzle out, the reality is quite the opposite. Short-term rentals are no longer just an alternative to hotels—they’ve become a preferred choice for modern travelers seeking flexibility, authenticity, and unique accommodations. The question isn’t whether STRs are a good investment—it’s how property owners can best position themselves to capture this moment.ns.
